Choose by Fragrance

“A great perfume is a work of art, it can lift our days, haunt our nights and create the milestones of our memories. Fragrance is liquid emotion. And that never goes out of fashion.”

Michael Edwards: The Perfume Expert’s Expert


Whether you’re a perfume novice or an aficionado, this is a great place to start choosing your Pure French soaps!

Shopping for scented soaps can be a tricky business, after all with so many to choose from, how do you decide? When it comes to finding the right fragrance, the choice can seem overwhelming and this is where the fragrance wheel can help.

Perfume expert Michael Edwards created the modern fragrance wheel in 1983. This is the version we use today and it has evolved to reflect modern fragrances as well as the way we perceive smell. Michael Edwards is one of the worlds leading experts on fragrance classification and besides creating the wheel, is also author of ‘Fragrances of the World' the largest guide to perfume classification that has ever existed. 



Perhaps you remember the colour wheel from art classes at school, which places colours according to their relationship with one another. Whilst one colour blends into the next, opposite colours complement. The fragrance wheel works in the same way and it's a great tool to help you make the best selections when choosing your Pure French Soaps.




It helps to know which types of fragrances you’re drawn to and knowing where they’re placed on the fragrance wheel will make your soap choices that much easier. If you need some help before you begin, and if you haven't already done so, you can read our Ultimate Fragrance Guide which describes each of the perfume 'families' in more detail. This should tell you where to start looking, but if you're still unsure, then send us a message telling us which are your favourite perfumes and we’ll point you in the right direction.

Of course, if you’re confident and want to get going straight away then you can start exploring the wheel right now. To reveal a collection of soaps which fall within your favourite fragrance family, simply click the relevant scent sections on the wheel.

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